Racing Bulls Unveils 2026 Merchandise with Bold New Designs Inspired by Streetwear

The press office of the Formula 1 team «Racing Bulls» has released a photo showcasing the merchandise that drivers and team members will wear during the 2026 season, which will also be available for fans to purchase.

Photo: redbullshop.com

The apparel is created in collaboration with major sponsor Hugo and, as highlighted in the press release, embodies the design philosophy of the race car — bold, aerodynamic, and focused. Inspired by contemporary streetwear, the functional outfits feature a blue color scheme with white accents and smooth, streamlined lines, constructing a unique look both on and off the track. The complete collection includes a T-shirt, polo shirt, sweatshirt, hoodie, jacket, New Era cap, knitted items, as well as a long-sleeve shirt and a balaclava.

«This year’s gear presentation, featuring young designers, reminded us of the immense potential of this sport in supporting future generations, both in motorsport and beyond. The design aligns with our brand identity, and I can’t wait to wear this gear on the track at the start of the exciting new season,» said Liam Lawson.